The moment is here. You’ve worked exhaustingly hard, creating a branded hashtag for your business, launching it into visibility, and generating enough conversation that you’re gaining real results. And then the campaign is over—so now what? Now, you keep the momentum going from your hashtag campaign. Too many businesses make the easy mistake of letting the momentum die out, thinking that the impact from the campaign alone is enough. While the original impact is great,…
Reviews are an important component of an effective UGC strategy, allowing would be buyers of your products and services to…
Word of mouth marketing is exceptionally powerful, and the internet has allowed for this traditional form of marketing to have…
How Do I Track Hashtag Analytics? To track hashtag analytics, you’ll need to use a variety of tools that organize and evaluate hashtag data from multiple sources. Hashtag analytics can tell you what hashtags are relevant to your brand or event, which version of a hashtag is the most widely used, and help you aggregate content. While social media gives the illusion of complete transparency and thrives (and relies on) user engagement and interaction, it’s…
Marketing trends never stop changing, and it feels like there’s a new hot buzzword every few months that dominates marketing…
Let’s say you’re shopping for a new watch, and are walking from display to display. There’s a dozen different pamphlets…
Here’s a roundup of the best influencer marketing campaigns we’ve seen!
User Generated Content isn’t an advertising trend; UGC is necessary to maximize your marketing ROI, and we’ve got three amazing case studies that prove it.
Building an online community with an interested audience can inspire brand ambassadors to become your new marketing force.
We review the best examples of websites using user generated content (UGC) to boost community engagement, increase marketing roi, and drive new sales.
How do you create marketing content that will build trust with the younger millennials generation? Here’s a rundown on how you can get started!
