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Marketing

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Pinterest has somehow created a truly special social network where almost everything a user sees can be purchased in some way. This makes Pinterest a perfect platform for companies to promote their products, provided their products can be made visually appealing, and engaging. Pinterest isn’t about ads – so make sure your content is designed to be more than advertising. Do Pinterest right: turn browsers into buyers and reap the rewards.

As consumers turn to the internet for dining recommendations, its more important than ever that restaurants have an enticing, engaging web presence to bring discerning diners through their doors. Though I titled this post “mouthwatering websites,” a restaurant’s online presence can (and should) extend beyond their website. Pinterest boards, dining review websites, and recommendations on social media are all opportunities for restaurants to promote their high quality food and happy diners.

Whether promoted tweets are right for your goals is for you to decide. But don’t let uncertainty about how to launch an effective campaign prevent you from advertising on Twitter. Here are five tricks to implement to make sure you are getting the most of these targeting options, so you can create effective and money-saving marketing promoted tweet campaigns.