7 Examples of Successful Hashtag Campaigns

There are many horror stories of brands who have had the hashtags that they've created used against them to smear their brand. Successful hashtag campaigns… Read More

Striking Gold In Facebook User Acquisition with Greg Isenberg| Podcast

The Social Studies Podcast is a talk show produced by TINT about marketing, social media, and technology through the lens of the industry’s most innovative… Read More

Social Media Rights: A Guide to User Generated Content

User Generated Content (UGC) in marketing strategies is on the rise. Brands have realized how valuable it is to use genuine images shared on social… Read More

The Future Of Marketing is Community with Samantha Stein | Social Studies Podcast

The Future Of Marketing is Community | Nathan Zaru and Samantha Stein talk community management on this episode of the Social Studies Podcast Read More

When Trolls Apologize

Over and over, those of us who work on the internet are told, “Don’t feed the trolls. Don’t talk back. It’s what they want.” But… Read More

Social Media and Customer Experience | Social Studies Podcast

Today, I've brought Austin Gunter in, a good marketing friend of mine in San Francisco, to talk about how social media is a trailing indicator… Read More

Wear Yellow for Seth: How a small non-profit went viral

This is the story of a how one boy, his parents, and a tiny non profit with no full-time employees can capture global attention. #WearYellowforSeth Read More

Strategy Guide: How to Increase Revenue From Sponsors using Social Media

Convincing sponsors to fund you and your event/campaign/organization can be a delicate dance. They want to support you and your cause, and they want to… Read More

How #Hashtags Changed the Way we Talk

The hashtag arose in 2007 as a way to categorize and “tag” tweets. It slowly gained traction, until 2009 or ‘10 when suddenly hashtags (and… Read More

5 Companies that have Nailed Social Media for Recruiting

In an effort to attract top talent, recruiters have turned to social media to attract prospective employees. According to a recent survey, 73% of recruiters… Read More

If it takes 20 tweets, it takes 20 tweets: Unorthodox social media lessons from T-Mobile’s CEO

The beauty of Legere's strategy lies in its relative simplicity. Don't just be a human; be yourself. So what if you're a little – or… Read More

8 Brands Effectively Leveraging User-Generated Content

Consumers are wary of marketing slogans and tend to stay on the sites where conversations between real people happen. For marketers who want to engage… Read More