In our present remote work and virtual school world, marketers are struggling to find work-life balance. Cathy Murphy left Facebook and big business behind in her quest to establish balance, founding her own agency, Venus Media Group. In this week’s episode of the Happy Marketer Connection podcast, Cathy shares her journey and how being a busy Mom enables her to help brands reach other busy Moms.
Like many busy professional moms, Cathy and Sue made the most of their time together, covering lots of territory, almost to the exclusion of discussing work-life balance, the podcast theme. Blame it on “Murphy’s” Law.
Hear how to connect your brand with women and stay true to your company purpose, why it’s helpful for your business to be platform-agnostic, the reason Cathy took the entrepreneurial leap, and how to achieve work-life balance even in the era of remote school.
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Cathy has more than 20 years of executive experience in radio, TV, digital and social media. After a decade at CBS, she developed expertise in the digital space at Pandora, and most recently, was an Industry Manager at Facebook and Instagram. In 2018 she co-founded Venus Media Group, an Award-winning women-owned, women-staffed media house with an expertise in women & diversity.