Activate Your Community to Deliver and Amplify Targeted Promotions
Harness the power of your consumer community to strengthen promotion success and drive engagement and conversion.
The trusted enterprise solution for 5,000+ of the world’s leading brands
– Eric Bianco Brand Manager, Culturelle
46,000+
Pieces of User-Generated Content
Culturelle
Deliver Hyper-Personalized Promotions Fueled by Zero Party Data
Mobilize your consumer community to collect highly valuable zero and first party data and automatically deliver personalized promotions. From coupons to sweepstakes, event activations, contests, interactive digital promotions, and much more.
Create Buzz and Word-of-Mouth UGC for Your Promotion to Drive Engagement
All marketers fear investing resources into a promotion that never gains traction. Activate your army of brand advocates to spread the word and create UGC about targeted promotions to drive awareness and conversion.
Collect Pre and Post-Promotion Feedback to Inform Strategy
Our online community platform offers a dynamic space to collect consumer feedback, host discussions, and deploy customized surveys and polls. Crowdsource new ideas for your next promotion, gutcheck concepts, and survey consumers post-promotion to gain key learnings and insights.
Fast & Easy to Launch
Launch a fully customizable owned community in 4 weeks, no coding required.
Dynamic Promotions Fueled by Zero Party Data
Deliver tailored activities at scale to drive action and emotional loyalty
Agile Insights Gathering
Keep a pulse on shopper insights for retail customers, trends, and drive brand resilience.
Integration
Connect your community to customer IDs in your retailer database or rewards program.
Why leading brands choose TINT
Culturelle Delivers Targeted Engagement to Parents in the Culturelle Kids Community
Digestive and Probiotic brand, Culturelle, aimed to spark meaningful conversation among parent audiences while activating authentic word-of-mouth through targeted product experiences.
Learn more about Brand Communities
The Big Online Brand Community Study
Download our exclusive report to learn what consumers want in an online community experience, how online communities impact a brand's bottom line, and the best practices to grow communities.
What is Community Commerce and Why Should Brands Care
We explore what community commerce is, why it's important for brands, and how you can maximize community-driven brand conversations to drive sales.
14 Community Marketing Ideas You Need to Put Into Action Today
This guide to 14 top community marketing ideas will help you drive big business impact with your community of consumers.
FAQs
How do targeted promotions work in an online brand community?
TINT helps you create a fully customizable online community destination seamlessly integrated with your brand website. When consumers join, they gain access to a personalized dashboard featuring customized brand activities, fueled by collected profile data and zero party data.
Consumers can engage in compelling targeted promotions – user-generated content and review campaigns, event activations, coupons, sweepstakes, contests, sampling new products, participating in discussions with other consumers. Each community incorporates gamification with fun badges and points to foster participation and enhance emotional loyalty. Your community engagement can blend ongoing activities with hyper-personalized campaigns to amplify specific brand initiatives and campaigns.
How can I target consumers to amplify my brand promotions?
TINT offers a powerful audience segmentation of your community to identify, mobilize, and activate targeted groups in your community. TINT combines profile information like demographics, social connections, and geo-location with customized zero party data related to shopping habits, lifestyle behaviors, and brand preferences. With this robust data set, you can easily launch targeted promotions for specific audiences.
How do I build a brand-owned community?
We believe every brand already possesses a community of consumers. Many of the brands we collaborate with initiate their owned communities from existing one-way channels with limited engagement, such as an email database, a social media following, or a loyalty and rewards program. Your community itself will also evolve into a potent source of growth through referrals and social advocacy. We emphasize that community-building resembles gardening more than carpentry, and our team equips you with all the necessary “gardening tools” to create a flourishing owned community.
Is a community a lot of work? Who manages the community and plans the engagement?
We recognize that each team possesses distinct resources, and our platform is designed to be flexible to accommodate your needs. Whether you have a team of community experts seeking a platform to engage with shoppers or you’re seeking a fully managed community team to nurture your owned community and launch partner activations, TINT’s platform is engineered to enhance efficiency in your marketing stack. In some instances, we’ve assisted clients in streamlining and eliminating more than four marketing tools. Additionally, 90% of our clients confirm that a minimum of three business functions engage with an owned community.