How To Create Digital Paid Ads That Convert In a world of many marketing tools and models for creating winning strategies, it’s not a secret that social media paid advertising can be highly effective. But the path to success is not always exactly clear. Using the best practices, imagery, and tracking past ad performance still may not be enough to guarantee a winner with your next campaign. In fact, creating high-converting ads to get even…

Travel Brands are recommended to focus on communicating trust and confidence as industries rebuild post-lockdown. New research stresses the importance of using authentic social media and marketing content for travel-related industries as they recover from the global impacts of COVID-19. Travel-centric brands face a “next normal” in a world where social media adoption and consumer expectations have increased exponentially. The report, produced by travel research authority PhocusWire in partnership with TINT, finds that many brands…