Community Powered Marketing for Fashion & Apparel Brands
Attract style seekers to your brand and drive the social advocacy, reviews, and personalized engagement that secures emotional loyalty.
The trusted enterprise solution for 5,000+ of the world’s leading brands
Have an Always-On Pipeline of Social Commerce, Product Reviews, and UGC
In the realm of fashion and apparel, garnering social proof is critical, particularly for direct-to-consumer (DTC) sales. However, many fashion marketers face the challenge of consistently generating new product reviews and customer feedback. Community Powered Marketing offers a reliable way to gather up-to-date and high-quality UGC and reviews for your website.
Hyper-Personalized Experiences That Drive Retention & Acquisition
Praised as the ultimate engagement toolkit for fashion and apparel, our platform is packed with over 20 interactive brand activities. Whether it’s sampling your latest styles, shop-the-look campaigns, running user-generated content and review campaigns, conducting surveys and polls, hosting exciting events, or facilitating insightful discussions, having your very own brand community will spark authentic connections, attract new customers, and boost customer loyalty.
Create a Zero Party Data Engine & Co-Create With Your Passionate Customers
Start building lasting connections by harnessing owned zero party data that empowers your brand to deliver meaningful engagement. Stay on top of audience behavior, from tracking sentiment around fashion trends, omnichannel expectations, and potential partnerships. An online community helps you crowdsource new ideas and validate R&D plans to minimize risk and maintain your marketplace strengths.
Fast & Easy to Launch
Launch a fully customizable owned community in 4 weeks, no coding required.
Dynamic Activation Fueled by Zero Party Data
Deliver tailored activities at scale to drive action and sales.
Robust Community Engagement
Elevate engagement with 20+ activities including reviews, shoppable UGC, discussions, surveys, and more
Agile Insights Gathering
Keep a pulse on consumer trends, gain market share, and drive brand resilience
Learn more about Brand Communities
The Big Online Brand Community Study
Download our exclusive report to learn what consumers want in an online community experience, how online communities impact a brand's bottom line, and the best practices to grow communities.
What is Community Commerce and Why Should Brands Care
We explore what community commerce is, why it's important for brands, and how you can maximize community-driven brand conversations to drive sales.
How to Create a Community Powered Marketing Strategy
Discover the steps for crafting a powerful Community Powered Marketing strategy with examples of brands doing online brand communities right.
We understand that your brand has invested time and effort into establishing a strong presence across various social media platforms. This is logical, given the influence of social media marketing in reinforcing fashion and apparel brands. However, there are distinct differences between an owned community and social media followers. Moreover, these two approaches can complement each other to provide added value.
Ultimately, relying on third-party social channels for customer relationships comes with limitations and risks. Changes in algorithms, public relations controversies, inability to attribute community impact, and restricted data access often leave marketers struggling to adapt. An owned community safeguards your brand’s future and provides complete control over consumer relationships.
We believe every brand, especially in categories as beloved as fashion and apparel, already possesses a community of customers. Many of the brands we collaborate with initiate their owned communities from existing one-way channels with limited engagement, such as an email database, a social media following, or a loyalty and rewards program. Your community itself will also evolve into a potent source of growth through referrals and social advocacy. We emphasize that community-building resembles gardening more than carpentry, and our team equips you with all the necessary “gardening tools” to create a flourishing owned community.
We recognize that each team possesses distinct resources, and our platform is designed to be flexible to accommodate your needs. Whether you have a team of community experts seeking a platform to engage with customers or you’re seeking a fully-managed community team to nurture your owned community, TINT’s platform is engineered to enhance efficiency in your marketing stack. In some instances, we’ve assisted clients in streamlining and eliminating more than four marketing tools. Additionally, 90% of our clients confirm that a minimum of three business functions engage with an owned community.”
With TINT’s 13+ years of experience in community-building and managing millions of customer relationships for today’s biggest and growing brands, we offer a ready-to-go platform for your brand ambassador relationships.
Streamline your brand ambassador activation, fuel personalized engagement, and foster a sense of belonging and community to cultivate lasting ambassador relationships. Our community platform is proven to drive new customer acquisition through authentic social advocacy and UGC distribution, increased customer retention with emotional loyalty, and valuable and actionable insights to future-proof your brand.
TINT helps you create a fully customizable online community destination seamlessly integrated with your brand website. When customers join, they gain access to a personalized dashboard featuring customized brand activities, fueled by collected profile data and zero party data. Community members can engage in compelling brand experiences such as user-generated content and review campaigns, sampling, discussion boards, surveys, polls, and more. Each community incorporates gamification with fun badges and points to foster participation and enhance emotional loyalty. Your community engagement can blend ongoing activities with hyper-personalized campaigns to amplify specific brand initiatives and campaigns.
An owned brand community powered by TINT has proven to enhance customer retention, drive new customer acquisition, and provide significant insights to propel your brand forward.