Happy Marketer Connection Ep. 13: Shonda Brown, Church & Dwight on “Pivoting”

Happy Marketer Connection Podcast

There has never been a better time to talk about business pivots. And few better to discuss it than Shonda Brown, Senior Associate Brand Manager at Church & Dwight, who lived the lessons of rapid and continuous responsive change over the past six months. An advocate of consumer engagement, she discusses the ways her Krew – the ARM & HAMMER Kitty Krew that is – have helped her successfully navigate the pandemic on this week’s episode of Happy Marketer Connection podcast.

Hear from Shonda about how to pivot your career and your marketing strategies, the game-changing insights that come from online brand communities, what Shonda has learned about cats and cat owners from her online community, how to market organically, and why Shonda decided not to become a lawyer.

Thank you for listening to Happy Marketer Connection! Be sure to check out our other podcasts.

Shonda Brown of Church & Dwight, guest of episode 13 of the Happy Marketer Connection podcast
About Our Guest
Shonda Brown, Senior Associate Brand Manager, Church & Dwight

Shonda Brown is a passionate brand builder with experience in brand marketing, sales, client management and business development. She has a background working in both consumer product and retail banking industries and is highly skilled in leveraging data to analyze consumer behavior.

Unlock the power of community