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Social proof is the biggest predictor of a product's success on your website. In fact, friends' social posts about items purchased currently ranks as the biggest influence on global consumers’ purchase behavior. Use a Social Hub to attract visitors and display compelling social content to your customers at the moment of purchase on your product pages.
Use hashtag contests to encourage sharing and to generate new visitors.
Social posts can serve as product testimonials. Put a social hub on your product and checkout pages to increases purchases and decrease cart abandonment.
eCommerce features let you link your social traffic directly to product pages.