ugc management


The best part of user-generated content is that there’s usually a lot of it. Management of user-generated content is often an afterthought. But we know,  good UGC campaigns generate a lot of content. Great ones can be overwhelmed with contributions. After all, UGC turns all customers into content creators and brand advocates. User-generated content (UGC) comes in photos, videos, reviews, testimonials, and comments from happy customers who are eager to talk about the benefits of…