THE LATEST MARKETING STRATEGIES AND SUPERPOWERS DELIVERED TO YOUR INBOX SUBSCRIBE
This is Part 1 of a 4 part series about increasing employee engagement on social media. Subscribe to get next weeks post – “Crafting Your… Read More
Your reputation precedes you. This phrase is becoming increasingly common in a world where consumers dig deep into brands before they commit to buying anything.… Read More
August 14, 2017
7 MIN READ
I remember the evening when I decided I would start TINT in 2011. I was in my college dorm room scrolling through Facebook to procrastinate the inevitable decision that my entrepreneurship professor tasked our whole class with: come up with… Read More
The following is the transcript from the recording of How TINT was Made. Tim Sae Koo: I close the phone, and I said to my… Read More
Earlier this week, we talked about how user-generated content marketing is becoming the standard in successful brand strategies. With the steep rise in community content generation, brands… Read More
Testimonials are an essential part of any marketing strategy. They represent the voice of the customer, which these days, is exceedingly more influential than the… Read More
In 2017, I’ve been traveling a lot to explore various countries and learning new skills. Whether it was going to Australia to trek some the mountains… Read More
July 31, 2017
4 MIN READ
We rely on testimonials in one form or another on a daily basis. Your friend tells you about a new flavor of LaCroix, and you order a pack on Amazon. Your coworker Slacks you about a tech newsletter she signed… Read More
The marketing landscape is changing every day, with consumers becoming less and less trusting of polished marketing campaigns. They are now turning to their peers… Read More
The time has come to rank the best social campaigns of 2017 so far. With so many new technologies popping up every day, we’ve put… Read More
Retailers know discounts and flashy marketing materials alone don’t lure foot traffic. Consumers demand a complete brand experience flowing between the real world and the… Read More
Every day on Facebook, 2.5 billion pieces of content are created. Is all that peer/customer content being used? Are brands finding ways to reuse social… Read More