digital marketing


Marketers are ramping up audio and video (A/V) content in 2023. This investment is a reaction to the evolving digital landscape, where capturing consumer attention and leaving a lasting impression is a changed game, one you can’t win without dynamic content. In our 2023 State of Social & User-Generated Content Report, we found that 66% of consumers believe that brands that use audio and video stand out more than those that don’t. However, less than…