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Events

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Event planning cycles start early, and busy event organizers are looking toward the event trends that will capture attendees’ imaginations (and revenue). Recently back from the International Festivals and Events Association annual conference, our team has six trends to watch.  Which 2023 event trend is next for you? Experience-First Events Discussing “Experience-First” events as a 2023 event trend may feel counterintuitive. What is an event but an experience? But as the metaverses and digital events…

WordCamp San Antonio was preparing for its fourth conference when COVID-19 struck. The organizers swiftly made a decision to convert the event to a virtual activation. Their team had two weeks to turn a two-day conference into the world’s first all-virtual WordCamp. The event previously peaked at 350…

Attempting to transition an event from in-person to digital can seem like a herculean effort. But with modern technology, it has become easier than ever to create online events. Event planning, whether in-person or digital, requires the same processes and mettle. Luckily, event planners are notoriously resilient folk…

The Events Industry has never been stronger and event organizers will need to evolve to compete. The industry has seen an increase in the number of events, size of events, number of attendees, and overall spend on events. Special Events were estimated to generate almost $40 billion in direct spending in 2018 and held a sustained 2% rate of growth year over year. There are 4 Things Event Organizers must do in 2020.  We attended,…

TINT is excited to be a sponsor and exhibitor at Social Media Marketing World in beautiful San Diego, California. Starting Sunday, March 1 until Tuesday, March 3, we’ll be visiting, connecting, and sharing best practices with the top social media marketers from around the globe. Stop by Booth…

How Do I Create a Hashtag Contest? To create a successful hashtag contest on Instagram or another social channel, you need to generate a unique hashtag that embodies your brand or the goal you’re trying to achieve. Then, offer a prize to a randomly selected winner from the pool of social users who used the hashtag. The venue is booked, the run of show is in beta, and now your attention shifts to social engagement.…

View from the Garden Classroom

The sun was shining, the weather was beautiful, and marketing was in the air. Spring into UGC was the inaugural in-person workshop from Team TINT. We chose the San Antonio Botanical Garden to provide a beautiful backdrop and plenty of source material for our social media scavenger…