TINT Blog
Author

David Ramirez

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In Marketing

Festivals, Events, and AI

7 Mins Read

As published in the International Festivals & Events Association’s “ie: the business of international events” magazine. Designed especially with a focus on the business side of events, “ie” also features event and professional profiles, regional and international perspectives, resource and book reviews and much more. “ie” magazine is the leading professional resource for the international festivals and events business that can help keep your event on track in today’s changing and dynamic world. Read the…

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In Events

Drive Sponsorship with Social Displays

6 Mins Read

Social displays are powerful tools to drive engagement, improve participation, and build connections with your audience. But, the savviest event professionals know that social walls are also an opportunity to drive revenue, increase sponsorship opportunities, and add new channels for sponsor recognition.  Here is your guide to drive sponsorship with social displays. Social Display Basics In its simplest form, a social display is a screen or projection showing event attendees’ and participants’ aggregated and curated…

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In Marketing

Don’t Be Afraid of Gen Z

7 Mins Read

Don’t Be Afraid of Gen Z was originally published in the International Festivals & Events Association’s “ie: the business of international events” magazine. Read the latest issue of IE here.  Every event organization is feeling the pinch. The pandemic started a tectonic shakeup of the events industry. There are new technologies to learn. Highly publicized event failures have been the subject of speculation, discussion, and streaming documentaries (Fyrefest or Astroworld, anyone?). This is exacerbated by…

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TINT team EGC
In Tips, Guides, and How-To's

You Ask, TINT Answers: Employee-Generated Content FAQs

12 Mins Read

Organizations around the world are starting to implement company-wide employee advocacy (EA) and employee-generated content (EGC) programs. But even the most savvy professional can struggle with transforming the employee experience using social media.  Here are some of the questions they’ve asked us about employee advocacy and employee-generated content. What is employee-generated content? Employee-generated content is a photo, video, social post, or article shared by a current, former, or prospective employee about a brand or its…

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