Social Media Contests: 5 Creative Brand Examples and How To Replicate Them

Social media contests benefit everyone involved. Participants have the chance to win amazing prizes they might only dream of, while the brands running them gain… Read More

How to Increase Engagement For Your Social Media Sweepstakes

Running a sweepstake on social media is a great way to grab the attention of new customers, spread your message and generate more sales. But… Read More

The 10 Best Hashtag Tools To Transform Your Content Marketing in 2019

Hashtags are now a necessary component in the digital marketing space.  Why?  Because they help you categorize posts, increase your engagement, attract followers, and strengthen… Read More

What Is UGC and How Important Is It in 2019?

In 2018, one of the most anticipated royal weddings of all time took place between Prince Harry of England and American TV star Meghan Markle. … Read More

5 Ways B2C Marketers Leverage Social Platforms That B2B Brands Should Consider

Starbucks has 18 million followers on Instagram. Nike has 80 million. National Geographic has an incredible 112 million followers. On Facebook it’s a similar story:… Read More

Which 2019 Marketing Trend Predictions Have Come True?

As is the norm, the end of 2018 brought about the predictions for the hottest marketing trends of 2019.   Brands popped up everywhere to share… Read More

The Legalities of Reposting on Instagram

Instagram has made it incredibly easy for the average Joe to take and share great photos. And, for brands with deep pockets, it’s easier than… Read More

UGC Marketing: Key Insights from Top Marketers

UGC marketing is a marketing methodology that involves marketing your brand with authentic content generated by your users. It has quickly become one of the… Read More

Everything You Should Know About Social Media Aggregators

When you woke up this morning, did you jump straight onto your social platforms to see what you missed overnight? You’re not alone. In fact,… Read More

Everything a Marketer Should Know About Social Media Copyrights

There are no ifs or buts: modern day marketing strategies need to include social media outreach. Three-billion people have access to a social media account,… Read More

How User Generated Content Is Motivating Travel Purchase Decisions

Standing out in an oversaturated market is difficult at the best of times, but when it comes to travel it’s harder than ever for brands… Read More

A Marketers Guide To Student Recruitment

  The customer journey is often a path reserved for commercial consumers, but for prospective students, choosing the right college or university is the most… Read More