Learn how UGC can help you discover user content that converts. SUBSCRIBE

How To Win Over The Trust Of Digital Consumers in 2018

By Chris Sugrue, Senior Content Strategist at Falcon.io. You can follow him on Twitter: @c_sugrue So who are we as consumers in 2018, and what… Read More

10 Higher Education Marketing Trends That Will Make You Smarter in 2018

The higher education world is morphing into a completely new species. Its constantly changing form has affected student opinions of further study and how they… Read More

Influencer Marketing: Understanding The Difference Between Micro-Influencers and Mega-Influencers

Have you ever read a post by your favorite blogger, seen a product recommendation from them, and snapped it up right away? This is influencer… Read More

16 Marketing Trends and Tools That Will Dominate 2018

The new year brings a new chance to get your marketing on point and, with such an exciting year ahead in the online world, it’s… Read More

9 Things We Learned From The 2018 User Generated Content Report Study

When you’re about to hit that “buy” button, do you find yourself automatically scrolling down to read reviews left by those who went before you?… Read More

Content Intelligence: How It Impacts The Future of Content Marketing

Picture the future. What do you see? Is it a sci-fi wonderland filled with incredibly clever robots? These sleepless mechanical beings are set to take… Read More

How and Why You Should Leverage UGC in Your Facebook Ad Campaigns

User generated content is powerful – fact. A staggering 93% of consumers turn to user generated content when making a purchasing decision, but implementing customer-created… Read More

Empower Your Customers To Tell Their Story

One of the things that I often say in my content marketing workshops is “if you want to tell a story, put a person in… Read More

The 2018 User Generated Content Marketing Report

TINT has just released ‘The 2018 User Generated Content Marketing Report‘ and the findings will blow your mind. The study examines the role of user-generated content within… Read More

12 Overlooked But Powerful Content Curation Tools

Creating fresh, hot content that keeps consumers clamoring for more isn’t easy. In fact, it’s incredibly difficult. In a Content Marketing Trends Survey, More than… Read More

How Self-Deprecating Advertising Creates More Meaningful Consumer-Brand Connections

Being able to laugh at ourselves is a tricky trait to nurture, but it helps people connect with us more – and it’s the same… Read More

How Do I Get More Content For My Employee Advocacy Campaign?

This is Part 4 of a 4 part series about increasing employee engagement on social media. Check out the first 3 articles to learn 1)… Read More