“Esports” was a niche term and not to be confused with traditional sports, but the pandemic pushed the industry into…
With more people sharing their customer experiences on social media, user-generated content (UGC) is proving to be the insight that…
Instagram is the top social network for social commerce. More and more consumers are starting their product discovery journey by…
Social meets eCommerce in 2021. Rather than being an awareness and conversion tool, social has become a tandem requirement, with…
Travel marketing is powered by creative ideas that keep locations and services top of mind throughout the year. These are…
The best part of user-generated content is that there’s usually a lot of it. Management of user-generated content is often…
User-generated content (UGC) increases trust, engagement, and revenue – and it’s everywhere. We’re excited to present the State of UGC…
We are frequently asked, “Does paying for UGC make it more legal?” The idea of receiving beautiful, high-quality content for…
Brands have known the power of word-of-mouth marketing for years—the opinion of a family member, friend or colleague can make…
With many universities shutting down or delivering online classes due to the COVID-19 outbreak, universities may wonder how to stay…
Two of the spots nominated for the 2019 Emmy for Outstanding Commercial are wonderful collections of UGC. There’s an explosion of…
The sun was shining, the weather was beautiful, and marketing was in the air. Spring into UGC was the…